DBA filing · New York

How to File a DBA in New York

In New York, a DBA is filed locally — usually with the county clerk. Register with the County Clerk (sole props) / Dept. of State (entities) for $25 + county.

A DBA — short for “doing business as,” also called a fictitious business name, assumed name, or trade name — lets you legally operate under a name that isn't your own legal name or your company's exact registered name. In New York, a DBA is filed locally — usually with the county clerk.

Here's exactly where and how to register your DBA in New York — and what it costs — so your filing is accepted the first time.

How to file a DBA in New York

  1. Confirm your name is available. Run a quick pre-check on our name-search tool, then verify it against the official New York records so you don't pay to file a name that's taken.
  2. Complete the New York filing. Register with the County Clerk (sole props) / Dept. of State (entities). The filing fee is $25 + county.
  3. Handle any extra steps. Sole proprietors/partnerships file a Certificate of Assumed Name with the county clerk; entities with DOS.
  4. Keep it active. Your registration lasts None — we'll remind you before it lapses.
Where it's filed: County filing — County Clerk (sole props) / Dept. of State (entities).

Two ways to file in New York

DBAform is a resource either way — do it yourself with the official link, or let us handle it.

Do it yourself — free

Use the official New York link and the details on this page to file it yourself at no charge.

Open the official New York filing page →

Done for you — via LegalZoom

Prefer to hand it off? File through LegalZoom, our recommended service (plus the $25 + county state fee).

File through LegalZoom →

Rather have it done for you?

Don't want to navigate the County Clerk (sole props) / Dept. of State (entities) yourself? File through LegalZoom, our recommended filing service — they prepare the paperwork and submit it to the correct office (from $99 plus the $25 + county state fee). DBAform may earn a commission if you use our link, at no extra cost to you.

New York DBA — frequently asked questions

Where do I file a DBA in New York? +

In New York, a DBA is filed with the County Clerk (sole props) / Dept. of State (entities). This is handled at the county level.

How much does a DBA cost in New York? +

New York's government filing fee is $25 + county. You can file it yourself and pay only that fee, or file through LegalZoom (from $99 plus the state fee).

Does a DBA in New York expire or need to be renewed? +

A New York DBA does not expire and needs no renewal.

Does New York require newspaper publication for a DBA? +

No. New York does not require you to publish a notice of your DBA in a newspaper.

Do I have to file a DBA in New York? +

If you operate under any name other than your own legal name (as a sole proprietor) or your business's exact registered name (as an LLC or corporation), New York requires you to register it. If you use only your legal name, you generally don't need one.

Is a DBA the same as an LLC in New York? +

No. A DBA is only a registered trade name -- it doesn't create a legal entity or protect your personal assets. An LLC does both. Many owners form an LLC and then file a DBA under it.

Other states

Filing in more than one state, or not sure this is the right one? Browse every jurisdiction or jump to a popular state:

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